“Miyakofuzoku kewaiden,” or,
“Capital Beauty and Style Handbook”
The beauty secrets she learned from the geisha introduced her to a different approach to skincare — that less is more. Their skin care philosophy and time-tested ingredients were captured in an ancient text widely considered to be the oldest beauty book written in Japan, and perhaps the first such work of its kind. Within its three delicate, thread-bound volumes are seven chapters devoted to beauty and elegance in both appearance and spirit. This special guide informs and inspires our collection.
I created TATCHA as a way to share the treasures and knowledge discovered on my journeys East.
Among the many titles Victoria Tsai holds at TATCHA — founder, CEO, product developer, sushi connoisseur in chief — the one on her business card suits her best: Chief Treasure Hunter. A Harvard Business School graduate turned globetrotting beauty expert and explorer, Victoria splits her time between the Bay Area and Japan, where she travels frequently to work with scientists, researchers and modern-day geisha to create formulas for the TATCHA collection.
She created the line after suffering from acute dermatitis and developing a keen awareness about the importance of ingredients used on the skin. Pregnant with her daughter, Alea, at the time, she made certain every product would be as gentle and safe as it was effective.
The gold-flecked blotting papers that started it all.